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2012 China Fashion Forum Opens Tonight

2012/3/27 15:51:00 17

China Fashion Forum

Two thousand and twelve

China Fashion Forum

This evening will be opened in Beijing.

Yamamoto Teruji, Du Weiming, Huang Yongsong and other celebrities gather together to launch ideological confrontation on topics such as fashion, culture and brand.


The dress Forum opened tonight and ended in March 29th.

This forum will share the successful brand's growth and development models through the whole conference's independent speeches, high-end dialogues and so on. It will explore advanced brand management and innovation ideas, trigger new ideas and new knowledge, and hope to inspire more valuable suggestions and inspirations.


The forum has several major themes, such as the future of Chinese fashion design, the future of consumption and future consumption, and the 3 era of new media marketing driven by the spirit of humanity.


From the point of view of clothing design, Chinese brands in recent years have seen remarkable performance in the world, but

Chinese designers

It is difficult to become mainstream when it comes to the international stage. The interesting thing is that there are more and more exploration of Oriental style in the international show. Many international luxury brands have launched a design with obvious Chinese elements.


Then why did the international brand play Chinese elements like a duck to water, and began to pry the market in the East, while Chinese design in the international arena can only be regarded as a small group of things designed by the Chinese people.

In response to this topic, Zhang Yonghe, the famous designer, and Yamamoto Teruji, the designer of clothing, and Huang Yong song, the founder of Han Sheng, and Du Weiming, the representative of Neo Confucianism, discussed the topic.


From the point of view of consumption, the increase of wallet and the potential of consumption have not been pformed into the ultimate purchasing power.

We saw a sharp rise in the price of clothing labels, and at the same time were four discount promotions.

Price rise

It has not passed the pressure of cost, and the profits of enterprises have not increased. However, luxury brands have been attacking cities and towns in mainland China. The display of luxury consumption by young people has recently caused reflection and criticism. All these problems concerning consumption and high cost, such as professor Zheng Yefu of Peking University, management expert Wang Yukun, and several representatives of entrepreneurs will also publish their views.

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