Analysis Of The Development Prospects Of Women'S Clothing Market From The Industry Data Of Women'S Wear

Women's clothing market

Market dynamic data is very important for clothing and apparel enterprises.

Because only by focusing on the overall situation and aiming at the development of the whole women's clothing market, from a broad perspective and finding out the overall trend of the overall situation, can we better base ourselves on the development of the present enterprise in order to better take care of the details of the development of our own enterprises.

Analysis of the development prospects of women's clothing market from the industry data of women's wear

With the development of economy, women's clothing in China

The number increased sharply.

The demand for women's clothing in the domestic market is becoming more and more saturated.

Therefore, women's clothing enterprises showed a weak and depressed phenomenon. In recent years, women's clothing has become more and more popular.

The downturn has begun.

As a leading garment manufacturer in clothing industry, women's clothing enterprises are in urgent need to break through the "bottleneck period" of the depressed market.

In the spring of 2012, women's clothing enterprises welcomed the warmer spring.

According to the sales survey report of women's clothing market, compared with the same period data, the turnover of domestic women's clothing sales is rising steadily, which is 10% higher than in the past.

Except for the 10% average value maintained in January, sales turnover in other months increased by 15% in varying degrees.

Status.

In view of this, women's clothing occupies a very advantageous position in the clothing industry's sales.

Of course, we should not be complacent because we see the strong sales force of women's clothing. Women's clothing companies should also focus on the potential consumer groups of high-end clothing, such as white-collar women aged 25 to 50, who have strong economic foundation, pay attention to the quality of life, and dress for women's clothing.

It also keeps increasing.

Therefore, while maintaining a balanced mentality and adjusting the sales policy of women's clothing, it is the most correct choice to work hard to maintain the leading position of women's clothing.

Analysis of the development prospects of women's clothing market from the industry data of women's wear

At present, the clothing purchasing power of high-end clothing consumers in mainland China is mainly concentrated in the large and medium-sized cities in the mainland.

world

The Association released a report that the consumption of high-end Chinese ladies' clothing has reached as much as US $12 billion 600 million per year.

Especially during the Spring Festival of 2012, the consumption expenditure of Chinese women's clothing was as high as 7 billion US dollars, an increase of 15 percentage points, a record high.