Passion, Collision And Interpretation, The Special Mercedes Benz Is Again Working On The Fashion Classics Of China International Fashion Week.

Recently,

With China International Fashion week to join hands again, opened in Beijing.

The colorful prelude.

In recent years, with the increasing international influence of Chinese art culture and Chinese designers, China International Fashion Week has become an international brand.

Fashion Festival, and

International Fashion Week is playing an extremely important role in the world fashion map.

As a result, Mercedes Benz, which has been active in the international fashion stage, joined the China fashion week again this year, presenting a gluttonous feast for the public to show the car art and the veil, and open a new chapter in the further cooperation between Mercedes Benz and China fashion week.

"Looking back 125 years, continuous innovation in automotive technology and automotive design is an important reason for Mercedes Benz to always lead the industry, and the perfect combination of fashion and classic design language is an important link between Mercedes Benz brand and consumers to communicate and build deep feelings."

Mr. Hao Bo, vice president of marketing and marketing, Mercedes Benz (China) Automotive Sales Co., Ltd.

"This time, Mercedes Benz and China International Fashion Week's cooperation is not only a new resonance of Mercedes Benz car making art and China's frontiers design, but also means that cooperation between Mercedes Benz and Chinese fashion industry will move towards new fields.

We sincerely hope that through this world-class platform, the international fashion will be presented to the Chinese public at close range. At the same time, we will create a charming stage for the talented Chinese fashion elite.

For more than a century, Mercedes Benz has continuously injected fashion inspiration into car design, and interpreted the beauty of the art of making cars in a unique language.

In 1901, when Mercedes Benz, the first Mercedes Benz logo, was launched, it conquered the world with its extraordinary design.

In the years of baptism, Mercedes Benz has constantly pushed its own design and art to a new height, and its achievements have made it stand on top of the industry for a hundred years.

Today, as the most extensive and in-depth luxury car brand in global fashion activities, Mercedes Benz and top fashion activities blend in more than 30 countries all over the world.

Since the end of last century, Mercedes Benz has been actively participating in fashion week, including Milan, Paris, New York and other fashion sanctuary. It has always maintained a passion for fashion elements. Not only that, Mercedes Benz has also blended and resonated with many fashion leaders because of its "innovation, perfection, elegance and excellence". Whether it is the legendary Chanel, Armani, Dior, or jewellery list, Tiffany and WAN Guo have repeatedly worked with Mercedes Benz to create many outstanding products.

In this global focus

During this period, Mercedes Benz made the romantic passion of the Trident star emblem to the world.

The super sports car combines strength, toughness and beauty as a whole. It continues to extend the pure, extraordinary and passionate gull wing door of the 300 SL sports car, and combines the retro styling of the car front to create a classic automobile art.

Another star, the SLK 200K open roadster, gives people a strong sense of visual impact with the perfect body proportions and exquisite sculpting techniques.

The sharp and dynamic fashion breath is coming out.

In addition, there are fashion leaders from home and abroad.

And more than 200 media attended more than 50 fashion shows and fashion forums, making this China's highest ranking Fashion Festival pleasant and wonderful.

In fact, since the founding of the China Fashion Week in 1997, it has attracted more than 270 designers and more than 300 Chinese and foreign brands from more than 10 countries and regions.

During this fashion week, in addition to publishing the trend of fashion and fashion classics, the Chinese International Youth designer fashion competition is eagerly awaited.

In 2011, Mercedes Benz celebrated the world's 125th Anniversary brand.

At this time, Mercedes Benz and China International Fashion Week cooperate again, which perfectly embodies the deep resonance and love support of Trident star emblem to Chinese fashion art, thus presenting a richer and more diversified brand connotation of the Trident star badge.