Avoid Selling Products Without Targeting.

For women's clothing design, function, quality, price and other factors, it should be appropriate to people, so that the psychological pition from "comparison" to "faith" is ultimately achieved.

Success.

In a very short period of time, allowing customers to buy the belief is a very important part of women's clothing sales skills.

Then, as a sales guide for high-end women's clothing, what should we do?

The crowd marketing strategy is summarized as follows:

1.

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This is a manifestation of sincerity. The so-called "smiling face" is a kind of wealth for the shopping guide.

2, praise

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Everyone likes praise and wants customers to pay for it. You have to make the customers feel comfortable.

A sincere compliment may lead to a sale, or it may change the bad mood of a customer.

So it is good to learn to praise others sincerely.

3, pay attention to image and etiquette.

This is a respect for the customers, and a respect for their profession. When the image of the elegant and decent salesperson appears in front of the customers, it can not only improve the working atmosphere, but also get the trust of the customers and give the customers a good feeling.

4, learn to listen to customers.

Shopping guide should not just talk about selling products without interruption. You have to listen to customers, so that customers can know more about purchasing information and motivation, and play a good supporting role in promoting products later. Only when you understand the needs of customers can you serve them pertinently.

Women's clothing sales skills include the following principles:

1, start with 4W.

From wearing time When, wearing Where, wearing objects Who, wearing the purpose of Why to do a good job in the purchase of staff, is conducive to the success of sales.

2, the key should be brief.

When explaining the characteristics of clothing, customers should be concise and clear in content and easy to understand.

The most important feature of clothing merchandise is to first say, if there is time, to spread it on layer by layer.

3, specific performance.

According to the customers' situation, they should act according to their circumstances. They must not say the same thing. They only say, "this dress is good", "this dress you are most suitable for" and so on are too simple and general marketing language.

Depending on the sales target, the way of speaking is changed.

Different customers should be introduced to different contents to be suitable for people.

4, the salesperson should grasp the prevailing trends and understand the vanguard of fashion, and show customers that clothing is in line with the trend of fashion.